Category: marketing

9 Important Things to Know Before Committing to an Art Show

February 13, 2021

After several years of marketing exclusively through galleries and a website I decided to look into art shows. This decision was primarily because I was a single mom and the galleries’ high commissions made it difficult to make a living. About the same time a dear friend of mine who worked in bronze was contemplating it as well. We decided to venture into art shows together. … More 9 Important Things to Know Before Committing to an Art Show

7 Critical Questions to Ask Galleries Before Handing Over Your Art

February 6, 2021

Part of the process of selling your artwork is finding and working with galleries. When you’re ready to approach galleries you should have a good representation of your work. I would suggest at least three to five pieces. When considering galleries it’s critically important to do your research. Look at their product line, will your work fit in with their venue? Are they a reputable business… … More 7 Critical Questions to Ask Galleries Before Handing Over Your Art

Sales 101: Pricing & Marketing Your Artwork

January 5, 2021

When you have a small body of work, three to five pieces, it’s time to promote your business. Just as you were disciplined in producing your work, you must be disciplined in marketing. Whether painting or promoting always present your very best. Starting with the originals you choose to every statement on your website. Organize your schedule from times of creativity to those of promotion. You should address several questions… … More Sales 101: Pricing & Marketing Your Artwork